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Marketing Plan

Powerful Marketing Presence  . . . I work with a team of hardworking, dedicated, results orientated professionals with the tools, resources and network of buyers, lenders and attorneys to assist in marketing your home to the fullest extent.  My marketing plan guarantees maximum exposure - through pricing, staging, agent accessibility, and visibility, both on and offline. My goal is the successful sale of your Southeast North Carolina home and I will do my best to achieve that and find you the right buyer.

Websites/Internet Worldwide Exposure . . . We reach prospective buyers worldwide when your ad with color photos appears on our websites.  Your home will be viewed on major web sites continuously from the start of your listing until your home sells.  According to the National Association of Realtors, over 95% of potential buyers begin their search online.  Before they meet with an agent or visit properties in an area, all of their research has been completed.  Accordingly, your home sill be syndicated to ensure maximum exposure via ListHub on hundreds of sites.  A description of how this occurs is in the following pages.

Multiple Listing Service . . . All subscribers (over 10,000 local agents) to the multiple listing service are alerted to the marketing of your home within seconds of it being entered to the MLS system.  They will have access to all of your homes specifics and can present your property to their clients.  We will actively solicit buyers from all companies within our MLS board and ensure that any agent be compensated as procuring cause for the sale.  The MLS is the ONLY direct feed to realtor.com.  Listing all inventory in the MLS will ensure visibility to the public showcasing your home with all photos and remarks.

Realtor.com-Enhanced. . . Showcase your home with with enhanced exposure with more custom photos and a detailed written description on the most visited real estate site, nationwide.  Internet reports can be emailed to you weekly, detailing the number of visitors viewing your home online.  Leads are directed to me via email to text instantly.

Virtual Tour. . . Linking this virtual tour to our website provides “virtual” showings which increase the likelihood of a buyer requesting a showing appointment.  Available at your discretion.

www.soldbuythesea.com . . . This is our company interactive website.  Anyone who logs onto our site can do a MLS search and sign up for automatic email updates.

www.theNCagent.com… My personal interactive website is a wonderful resource for both buyers and sellers and features local information along with Hampstead and Wilmington home prices and home valuation reports.  Integrated with realtor.com and all major search engines. My website has area information as well as buyer and seller helpful advice.  Anyone who logs onto my site can do a MLS search and sign up for automatic email updates.

Extensive Print and Direct Mail Campaign . . . Will be designed to reach potential buyers through flyers and direct mail to surrounding areas.  Sold Buy The Sea has a proven track record for direct mail generating results.  We feel this is a key strategy that is seldom used.  Our focus is to locate and procure the buyer with no stress or inconvenience to you at all.

Quality Photographs . . . Can make all the difference in the presentation of your home, especially on the internet where first impressions are made.  We take great pride in the photographs we take, highlighting all interior and exterior details to properly showcase your home.

Custom Color Professional Brochures . . . Featuring the use of creative, thoughtful writing and four color professional photos, generates an image and communicates the benefits of living in your home.  This is also transcribed to traditional print and internet advertising.  This can be utilized as a direct mail piece as well as displayed on the property.

Broker Information…I recognize that most agents do not do much research before bringing a client to your home.  Therefore, I prepare a room by room description and signs to guide them through all that makes your home unique.  I will have a professional floor plan drawn and guide buyers through your home with detailed descriptions.  I will also prepare an informational book or booklet that will be left in your home for prospective buyers to take with them so that your home stands out.

Websites with Domain Names…SBS and affiliates will work together to create a featured website with a domain name (your address) that will be searchable. Each of my listings gets its own friendly website that features a lovely tour of your home, with sign-riders featuring the web address displayed on the sale sign in your yard.  These websites ensure that information on your home is available 24-7 online

Posting on Social Media…Social media plays a BIG part in my marketing process.  Why? because everyone is always looking at their smart phone!  SBS employee two marketing specialists that maintain listings on the MLS, status photos, updates and posts on Facebook, Twitter, Craigslist, LinkedIn business page, Google+, and Instagram.  

Email Marketing…  Email blasts sent to all agents in our sphere and within our local market area, past clients, current actively searching buyers, and included in my monthly newsletter that is emailed to every person I have ever spoken to about real estate. 

Public and Broker Open House . . . Available at your discretion.  The broken open house is highly recommended and provides us the opportunity to proactively market your home to other agents who may have buyers.

Reply/Follow-up… With our extensive marketing and website exposure it is paramount that when a lead comes in, the phone or the email is immediately answered.  Accordingly, I guarantee that calls are answered and/or returned within 15 minutes 



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Laurie Stuhrcke
Sold Buy The Sea Realty
Hampstead, NC 28443

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Laurie Stuhrcke | 203-470-5040 | Contact Me
15200 US Highway 17N - Hampstead, NC 28443
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